How to avoid blocks in mass WhatsApp campaigns
Five practices that prevent WhatsApp Business account blocks in mass campaigns: segmentation, opt-in, throttling, content and metrics.
9 min read
Blog
Blog
AI agents, collections, WhatsApp Business and systems integration across LATAM — straight talk with sources.
WhatsApp Business compliance: hours, templates and ground rules for LATAM companies
Principles and practices to run WhatsApp Business in LATAM companies without ending up blocked: hours, templates, opt-in and Meta policies.
10 min readAutomatic sales briefing: the LATAM rep's copilot
How an AI agent builds the rep's briefing before each visit: customer history, suggested offer and post-visit follow-up.
9 min readAI agent for Defontana: from the balance sheet to your customer's WhatsApp
How to connect Defontana with an AI agent in a Chilean or LATAM company: API integration, typical use cases and how to get started.
8 min readAI agent for Microsip: how it connects and what it automates
Connecting Microsip with an AI agent: integration paths, which processes to automate first, and what your company needs to get started.
8 min readOfficial WhatsApp Business templates: how to create them and when to use them
A practical guide to WhatsApp Business HSM templates: when to use a template vs. session message, how to write them for approval and common mistakes.
9 min readHow to connect your ERP with WhatsApp, step by step
Three paths to connect your ERP with WhatsApp in a LATAM company: direct database, REST API and MCP. When each one is the right fit.
9 min readRecovering overdue receivables with AI: a guide for the collections lead
How to apply AI agents to overdue receivables recovery in a LATAM company: framework, criteria to choose a solution and common pitfalls.
10 min readHow to automate WhatsApp collections in a LATAM enterprise
Step-by-step guide to automating overdue receivables management on WhatsApp for a LATAM company, with AI, ERP and basic compliance rules.
10 min readAI agent vs chatbot: 7 differences that matter
The real differences between an enterprise AI agent and a traditional chatbot. When each one fits and how to choose well for a LATAM company.
9 min readWhat is an AI agent and what it does inside a company
A clear definition of an enterprise AI agent, how it differs from a chatbot, and what real problems it solves today inside a LATAM company.
6 min read